How To Create Pinterest Friendly Images

by Gigi Ross on March 30, 2012

I have a super secret squirrel weapon on making Pinterest-friendly images that I want to share with you today.

A few of my readers have emailed me recently, asking me what tools I use to make my images in my posts. I decided I should just write a post about it instead of responding to individual emails.

The great news is that you don’t need to buy any special software, sign up for new accounts, figure out PicMonkey or be sad that Picnik is closing down.

All you need to make great Pinterest-friendly images for your site are two tools:

Microsoft Power Point and a tool to resize your photos – I use Windows Live Photo Gallery.

Here’s how you do it. I’ll show you how I made the image above for this post!

Open A New Blank Presentation in Power Point and Insert Your Base Image

Open up a new Power Point file and insert a picture onto the slide. I recommend leaving the image fairly large to start out so you have room to work with the text you’ll be adding.

Add A Text Box To The Image

Figure out where you want to place your text and go to Insert>Text Box. Type your text into the text box (don’t worry about formatting or fonts just yet).

pinterest and power point

Format Your Text For Maximum Visual Appeal

Power Point is fantastic for making images because there’s so much flexibility in customizing every element, from font size to color to the font itself. No other tool can give you as many options as Power Point. In fact, when I’m doing a specific image that I want to convey a certain look and feel, I head over to and look for just the right font, install it into my Office suite and voila! It’s ready for use on any image, any time. For this example, I decided to use Pupcat.

pinterest and power point

Add Other Elements for Interest

Sometimes, I’ll format the background of my text box to make it stand out a bit more. Or perhaps I want to overlay the text onto the image, but still want the image to show through behind the text. Here’s how you do it. Select the text box outline, right click, and select Format Shape > Fill > Solid Fill. From here, choose the color you want for the background of your text box.

If you want the color to cover the image beneath it, set the transparency to 0%. If you want the image to show, simply adjust the % higher and higher until you achieve the effect you want. In this case, I set my font color to red, to stand out from the black camera image, chose a medium gray for the background color, and set the transparency to about 48%.

pinterest power point

Save Your Image as a Picture

Once you have finished designing the look of your image, you’ll need to save it. Hit Ctrl-A to select all of the elements on the slide, then right-click your mouse and select Save as Picture. Now your image is ready for cropping and resizing.

Crop and Resize Your Image

Sometimes, when Power Point saves your image as a picture, there’s a bit of excess whitespace or darkspace saved to the picture at the margins. You’ll want to crop that out before you post it, especially if the background of your photo is not white! Open whatever photo editing and resizing tool you use. Windows Live Photo Gallery has a super easy crop and resizing tool. Crop out the excess parts of the image you don’t need. Then, resize your image to whatever the maximum display width is for your blog’s content column is. Mine is about 450 pixels wide, so I usually resize to that width.

Upload Image To Your Blog

Now your image is complete and ready to upload to your blog!

I hope this was helpful to those of you who have struggled with images on your blog posts. Even if you’re not publishing your own posts to Pinterest, utilizing images in this way can add a lot of punch to your blog posts! And if you liked it…please pin it!

Disclosure: I am part of the Microsoft Windows Champions program. I received use of a laptop for one year and access to other free product and Microsoft news. I am not compensated in any way by Microsoft and all opinions are my own. And? I’ve been using Power Point to create images for years :).


Rebecca M. March 30, 2012 at 8:06 am

Hi Gigi! Any tips for MAC users?


kludgymom March 30, 2012 at 8:40 am

Hi Rebecca! How about Office for Mac? :)

If you don’t have access to the Office Suite for Mac, I’d recommend PicMonkey.

Rebecca M. March 30, 2012 at 8:59 am

I’ll look into PicMonkey, thanks!!

Melissa March 30, 2012 at 8:38 am

This is a great tip for bloggers! I’ve been doing this for years to create mock-ups for my graphic designers at work. PPT has always been my secret weapon. No one has to know that I have ZERO Photoshop skills. :)

Missy | Literal Mom March 30, 2012 at 9:50 am

I just pinned that bad girl. Awesome!

Emmy March 30, 2012 at 9:57 am

Nice post- though I am totally a Mac girl

Connie March 30, 2012 at 10:05 am

Thanks so much for posting this tip! I can’t believe it’s that easy! I tried PicMonkey and it is awesome too. I love that you can just dig into your photo without having to set up an account there.

Janice - The Fitness Cheerleader March 30, 2012 at 5:54 pm

I just use the captions app on my iPhone, then save to my camera roll, then upload to my site via the Wordpress app.

Goa trip March 31, 2012 at 12:42 am

Thanks for sharing this all info which is make all this work so easy to do if we will do step by step.

Renee A. Schuls-Jacobson March 31, 2012 at 4:51 am

As one of those people who nagged you for this tutorial, I am grateful. Am printing it out and putting your instructions next to my computer to try it later. My son says I *still* won’t be able to do it alone. Niiiiiiice to have confidence in your mother, kid. Sheesh.

(He might be right though.)

Desiree March 31, 2012 at 9:13 am


Carolyn March 31, 2012 at 9:42 am

Great tutorial. I would’ve never thought PowerPoint could do it. I always viewed ppt as a “slideshow” program.

Adrienne March 31, 2012 at 3:05 pm

I would have never thought to use powerpoint for this! Great tips!

Carolina April 1, 2012 at 3:12 pm

Knock me over the head! I have both Power point and windows live gallery….now a marriage made in heaven. Thanks for the tip.

kludgymom April 1, 2012 at 6:32 pm

I’m truly shocked when I tell people this tip and they had no idea they could use Power Point! It’s such an easy tool!

Becca April 1, 2012 at 8:17 pm

Excellent post! i have no idea no need to learn photoshop to create photo. thanks for the share, really a big help. I bookmark your post.

Kelley April 6, 2012 at 6:30 am

I loved this, Gigi! Thanks for sharing your secrets with us. I’m going to try this today. I will give you credit, of course!

Mama Mary April 6, 2012 at 9:01 am

I used Word to do mine, but need to try it in Power Point next. You’re a genius.

anna April 8, 2012 at 6:55 pm

so great, thanks for sharing!

TiffanyRom {SITSGirls} April 9, 2012 at 10:51 am

Great tips, as usual!!!!

The right photo can result in thousands of extra page views!

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